MixPlay Mixmaster!
Why can't all advertising be this clean, engaging, compelling, fun and stylish?
This is Uniqlo's campaign for it's new series of coloured parkas. My sense is that they are a Japanese company, pretty similar to the Gap here in N.A., but daaaaaamn this is a nice series.
The accompanying interactive website is intuitive and a complete blast to play with.
They also did a series of in-store demos, like the one below.
Simple, eye-catching, cool, in-brand... awesome.
2 comments:
Uniqlo is a Japanese company...they're kind of like the Japanese Gap, except more hip, like H & M. Though I'm no expert, other Japanophiles could give more details. I think they also have stores in NY.
becca
i saw this and it made me think of you.
http://www.1up.com/do/feature?pager.offset=6&cId=3160154
when i see birds chirping and a sunset i think of you too
r
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